This year marked the beginning of our new "Farm of the Month" series on the Tend Blog, where we
highlight the amazing work and delicious produce and food that small organic farms are
producing. April’s Farm of the Month is PrairiErth Farm in Atlanta, IL. Check back each month for
new features. To be considered for our series, please email [email protected].
Owner/Manager Name: Hans
Number of Employees: 8
Acreage: 20 acres
Specialties of the Farm: We
love storage crops!
How did you get into farming?
I was born into it. When I was growing up, I lived on the farm, but as soon as I graduated high
school I moved to town, worked a corporate insurance job for 10 years. When I was growing up
everyone thought I'd farm. My mom made me be involved in 4-H and every year at the fair I had this
huge frown of discontent on my face, as I showed vegetables and set up vegetable displays. My Dad's
farm is 300 acres. It’s pretty flat, but we have hillsides where we have cattle and hay -- only
about 175 total acres of cropland, from which my 20 acres comes out of. My mother's side of the
family has 600 acres of land that’s in conventional production, this is deep black prairie soil, the
best land in the world.
I have fond memories and feel a deep bond to both places. I helped my grandpa when I was growing up
on the other farm, as well. It is my goal to gain management of the rest of our family land in the
future and transition it to organic production and hopefully expand further the vegetable operation.
Tell us about the story of your farm – how did you (and your farm partner) get started? What was that like?
What challenges did you encounter?
Katie, my wife, and I watched Food Inc. close to 10 years ago and that got us thinking. We were
talking about our eating habits in the grocery store parking lot and also about how we could both
work together and deal with having kids and not sending them to daycare. I said, "we could farm" and
"my family has land". That’s where it started. I asked my dad if I could work for him, and he said
no. He had transitioned the farm to Certified Organic shortly after 2000 about the time that I
left, he was raising corn and beans organically along with his livestock.
He had dabbled in growing vegetables. He said he'd rent me a couple acres to get started and help
me build a hoophouse. We planted garlic in the fall of 2009 and attended our first markets in 2010,
while Katie and I worked full time still. I was able to work four 10-hour days and got an extra day
of the week off to do some farm work. In 2011, we had 30 daring CSA members who signed up in the
fall and over the winter to put money in the bank for me to leave my job. Katie continued to work
full time for benefits and steady income. Growing more successful each year, we expanded, got
better, made investments, and learned a little more.
We always set out to have the farm sustain us. In 2015, Katie left her job and joined me on the
farm full-time. Things have changed since we first decided to do this, we've decided not to have
children and make the farm our baby. We both care for the farm deeply and enjoy seeing it grow with
our efforts. In many ways, it has brought my family back together in ways I couldn't imagine.
What are some important things you’ve learned since you started at your farm?
The farm will take whatever you give it...and then ask for more. If you have a torch and a
welder...you can accomplish anything.
What is the most challenging aspect given the location of your farm?
There is almost enough of a market within our immediate reach in Central Illinois to sustain us.
We have five cities within about an hour of the farm that are 100,000 or bigger. Central Illinois
though just isn't as concerned about their food enough yet to completely sustain us. The Chicago
market is within our reach and this is where we see a lot of consistent growth and we do focus a lot
of our energy here for expanding our wholesale scope of our business.
What do you love about your community that makes it a special place to farm?
We do have a lot of community support and die-hard followers in our main city we market into in
Bloomington-Normal, IL. They care about the farm and fully support what we are doing.
Name something you would love to grow that you haven't tried or been able to grow yet?
Where do you see your farm 10 years from now?
Expanding more into wholesale and stepping down some from the weekly marketing efforts at farmers
markets and CSA. I'd like to be in the 40-80 acres of actual vegetable production with at least
twice as much available to rotate through with cover crops, livestock, and small grains in off veg
What are a few of your favorite farming pro tips?
Pay attention to the soil, get tests done regularly to gauge your progress in your soil building
efforts. Write it down, develop good systems to collect thoughts and come back to them. Think about
family and farming balance, the farm will take all your energy if you let it. Set
Who are your greatest farming influencers?
Chris Blanchard has mentored us and been a huge supporter in helping manage employees and grow our
wholesale business. My Father has encouraged me a lot and without his support of what we wanted to
do this wouldn't have happened.
How has Tend helped your business?
Tend has helped clean up our planning for crops and field layouts. It was really difficult to make
a spreadsheet work for the greenhouse schedule, have that talk to the field planting schedule sheet,
and then make it work for a field layout of where all the crops are at in what fields... Tend
brings all that together and everything flows through each step of the process resulting in more
accurate data that is easier to input and analyze. It is also easy to integrate employees into
it and give them capabilities to make changes or just view the plan for starting something in the
What are some of the greatest challenges, for your farm, that you have overcome? How?
Weeds are always a challenge...Developing systems to make tools and equipment work on all crops was
key. Organization has been a challenge too. Tend has helped by being a place to keep a lot of data
and it sets the stage with standard ways to input data and store it.